Women Entrepreneurs Are Changing the Face of Business


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Twenty Five Years ago women owned just 10% of all US Businesses.  In 2012, that number was closer to 30%.  In actual numbers, according to the latest U.S. Census Bureau statistics from 2007 (which are compiled every five years), there were 7.8 million women owned firms.  The incredibly exciting part is this: from 1997 to 2007, women owned companies grew at twice the rate of men owned companies (44% versus 22%) (Source). Recent reports indicate a 54% increase in women owned business, translating to 8.3 million women owned businesses.  In either case, that trend continues increasing in 2013!  I want to do my part to help that trend grow even more!

Have you ever wanted to have your own business?  It looks like now is the perfect time!  I’ve read the words “Now is the time of the female entrepreneur” several times in the past year.  The economy, technology, social media and culture have all merged perfectly making this the perfect time for home based businesses to explode.

Without a doubt, I am a man in a predominately women-based business and it’s so fun helping mompreneurs, stay at home moms and savvy business women professionals get started in their own home based business.   That’s why most of my blog post are directed toward women (even though I do help guys too).  The ladies I work with (and women in general) are natural business leaders in direct sales and network marketing companies because of their natural traits of communicating, nurturing, teaching and natural social affinity.

In today’s social media crazed world, women are making a major impact in the business world and generating massive revenues and incomes by doing what they do best – sharing.  Sadly, the term “direct sales” has the word “sales” in it, but that does not mean you have to be a “salesman.”  Or in this case, a “saleswoman.”  Those who succeed in direct sales and network marketing do so by sharing and networking – two things that women do incredibly well.  Being “salesy” is so 1995!  Women are able to succeed in business by doing what every sales training book has told men for years – build a relationship, build rapport and build trust.  Women do that so naturally.

Women entrepreneurs are taking twitter, Facebook, YouTube, Instagram and Pinterest to a whole new level by merging them with their innate social skills, leveraging it for extra income and full time income.  Women are using tools like GoToMeeting, Free Conference Calls and Google Hangouts to provide first class training and mentor-ships to grow teams and encourage fellow entrepreneurs.   It’s so incredible to see how moms teach and help others succeed in our community of consultants.  In our company, we’re simultaneously changing the faces of our customers and changing the face of business.  At the core, we’re helping people with their self esteem and helping them with their finances.  I love being around people who love to help others!

It’s exciting to me to see the trend of women owned businesses continue to rise.  I love the fact that so many moms get to have a business that fits around their lives, versus having a job they have to work their lives around.  I love the fact that income doesn’t have to be sacrificed in order to have a better quality life.  I love the fact that we are able to capitalize from what we all seem to do so well, and that’s share what love with others.

I am here to help this growing trend of women owned businesses continue by providing an opportunity for stay at home moms, mompreneurs, savvy business professionals and then helping them grow their business with training, support, community and incredibly exciting products. It’s fun seeing women entrepreneurs change the face of business!

Have you ever wanted to have your own business?  It looks like 2013 may be your year!

PS.  What do you feel are some traits that help women succeed in business?  Please share by commenting below.

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Bonnie Cribbs
email: gbciii@gmail.com
Work with me: Rodan + Fields